The zen hypnotherapist with road rage


Hey Reader!

So I'm wrapping up a quick trip to LA with Tzvi, and the other day I hopped in a Lyft that turned into quite an experience.

As soon as I got in the car, my driver told me she's a clinical hypnotherapist. She described herself as "clairsentient" and "claircognizant" (terms I'd never heard, but you learn something new every day!). She was radiating this calm, centered energy, talking about living your truth and being in alignment.

...And then she missed a turn.

Instantly, the zen evaporated. She started screaming "F*** F*** F***" on repeat for a solid five minutes while swerving through traffic like she was auditioning for Fast & Furious.

The moment she found her route again, she went right back to living your truth, total zen, etc etc.

(She also insisted on pulling up a poem about love to read me WHILE DRIVING, but that's a whole separate conversation).

What really stuck with me was that gap between the outward persona and what's actually simmering underneath.

It reminded me so much of where I was in year one of my business. On the surface? Things looked great. I had projects lined up, referrals coming in, money in the bank. But underneath all of that, I had no pipeline, no marketing engine, no real foundation. I was coasting on beginner's luck and a good network, and the second those dried up, my inner version of screaming F-bombs in traffic came out real quick.

So, this week on Bold Women in Business, I'm sharing the lessons I'd go back and give my year-one self after three full years of running HoneyBeBold.

Inside the episode:

  • Why referrals are the whipped cream on the sundae and never the strategy
  • What it actually took to start showing up consistently
  • How I learned (the expensive way) that every client is absolutely not your client
  • And why the trust you're building right now, even when it feels like nothing is happening, is the most valuable thing in your business

Whether you're in your first few years of business or going through a "starting over" season, this one's for you.

Boldly yours,

Rachel Honeyman

CEO @ HoneyBeBold

HoneyBeBold, Oceanside, NY
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HoneyBeBold | Rachel Honeyman

I'm a marketer, entrepreneur, and podcaster on a mission to help women be their boldest and most successful selves in business. I'm here to walk through this thing called womanhood-while-entrepreneuring with you. Subscribe to follow along for the journey!

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